Redesigned all price tags, promotional material and executed social strategies for direct engagement

Opportunity: Revitalize Lilac, a 100-year-old business struggling to modernize.

• Challenge: Balance heritage and legacy with a fresh visual identity.

• Approach:

  • Implemented intentional, purposeful changes.

  • Enhanced product presentation to resonate with employees and customers.

• Results:

  • Improved work environment and productivity.

  • Increased sales and strategic product displays.

  • Boosted social media presence and engagement.

  • Elevated brand recognition.

SOCIALS